AI visibility · Answer engine optimisation

Get your business recommended by ChatGPT, Gemini and Google AI

What is AI visibility? AI visibility is how often AI assistants such as ChatGPT, Gemini, Claude, Perplexity and Google AI Overviews mention, recommend and cite your business when buyers ask about your industry. Gridweb measures it across a fixed set of buyer questions and improves it through structured data, consistent business details, answer-first content and third-party citations.

Benjamin Chabrier · Digital Strategist & SEO Lead, Gridweb
Last updated [DATE]

Search didn’t disappear. It moved into the answer.

When a buyer asks an AI assistant for the best supplier, installer or agency in South Africa, it names a handful of companies and cites a few sources. Everyone else is invisible. Assistants favour businesses they can verify: consistent names, addresses and phone numbers, structured data, real reviews, and pages that answer the question directly. That is work we can measure and improve.

How it works

Four phases, reported monthly

A

Baseline

We track [30–50] real buyer questions across the major AI assistants and score where you and your top competitors appear.

B

Fix the foundation

Organisation and service schema, consistent business details everywhere, crawler access for AI bots and fast, readable pages.

C

Earn citations

Answer-first pages, comparisons, original data, reviews and mentions on the directories and publications assistants trust.

D

Report & compound

Monthly share-of-voice reporting in your Gridweb dashboard, with new content aimed at the questions you’re still missing.

What’s included

AI visibility audit

A question-by-question baseline across assistants, a competitor comparison and a prioritised fix list.

Structured data & entity work

Organisation, LocalBusiness, Service, FAQ and Person schema, plus alignment of your Google Business Profile, LinkedIn and directory listings.

Answer-first content

Service pages and FAQs written so an AI model can quote them: clear definitions, specifics, prices and proof.

Citations & reviews

Listings on South African directories and industry sites, media mentions and a Google review programme.

Technical access

robots.txt and llms.txt set up for AI crawlers, server-rendered content, sitemaps and page speed.

Monthly reporting

Share of voice, citations and AI-referred traffic, with a short call to agree next month’s priorities.

ChatGPTGoogle AI Overviews & AI ModeGeminiClaudePerplexityMicrosoft Copilot

AI visibility plans

Once-off

Audit

[R PRICE]
  • [30] buyer questions tracked
  • Competitor benchmark
  • Prioritised fix plan

Start with an audit

Most chosen

Growth

[R PRICE]/month
  • [50] questions tracked monthly
  • Schema & entity work
  • [2] answer-first pages a month
  • Citation building
  • Dashboard reporting

Choose Growth

With SEO

Search + AI

[R PRICE]/month
  • Everything in Growth
  • Full SEO programme
  • Quarterly research piece
  • Quarterly strategy session

Talk to us

AI visibility FAQs

Questions South African businesses ask us most.

Is AI visibility different from SEO?

AI visibility builds on SEO. Rankings still matter because many assistants pull from search results, but AI visibility adds question tracking, entity consistency, structured data and citation building aimed at being named in the answer itself.

Can you guarantee that ChatGPT will recommend my business?

No one can guarantee what an AI assistant says. Gridweb measures your share of voice across a fixed set of buyer questions every month and reports whether it is rising, so you can see the effect of the work.

Which AI assistants do you track?

Gridweb tracks ChatGPT, Google AI Overviews and AI Mode, Gemini, Claude, Perplexity and Microsoft Copilot, using the questions your buyers actually ask.

How long does it take to see results?

Foundation fixes such as schema and consistent business details are usually done in the first month. Movement in AI answers typically follows over the next [3–6] months as content and citations build up.

Do you work with businesses outside Cape Town?

Yes. Gridweb is based in Plattekloof, Cape Town, and works with companies across South Africa and internationally.

Find out what AI says about your business

We’ll benchmark you against three competitors. 021 300 1841 · info@gridweb.co.za

Get your AI visibility audit →

Got a Project? Tell us everything.

021 300 1841

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